First step in aggressive expansion

After deliberately having lived a bit of a secluded existence on the Danish CMS market, Composite has recently begun an aggressive expansion. The first step of the expansion is the opening of an office in Århus, Denmark, while the next step will be opening up several international offices at the beginning of next year.

First we take Manhattan, then we take Berlin

The goal of the expansion is based on a long-term strategy which will bring Composite in a position as a strong, international player on the CMS market.

“Even though, we have ambitious plans for the future, we are also affected by a scarcity of resources. We have therefore decided to carry out our expansion plans in various stages,” explains Oskar Lauritzen, CEO at Composite. “It has always been important for us to secure our position on the Danish market which is we have decided to make the opening in Århus our first step,” he continues.

Presence and accessibility

Over the past year, Composite has felt an increase in demand from our Danish partners in Jutland. “The essence of a good partnership to us is presence and accessibility. It was therefore natural that we included a Danish expansion in our growth plans,” says Oskar Lauritzen.

An inevitable expansion

Over the past few years, Composite has deliberately stayed under the radar. “We have been working on expanding and shaping our organisation and preparing for the actual expansion. At the same time, we have an entirely new product under development. Our expansion plans are closely related to this product development and our internationalisation will also be based on the new product platform,” finishes the proud CEO.