Composite C1 is the first system to provide a real solution that balances brand communication and content management.
When your customers visit your website, they should be presented with a strong representation of a visual image that supports your brand. Composite C1 gives your designers the full creative range and graphical expression to promote a strong identity, give your visitors an exciting experience and build your brand.
SEO, or Search Engine Optimization, is the key to bringing organic traffic to your site. Composite C1 is built on a solid technical foundation that structures your content in such a way that it is cross-browser compatible and complies with World Wide Web Consortium Standards for accessibility and style sheet use. Furthermore, readable page URLs allow search engines such as Google to map and index your site's contents efficiently.
Composite C1 maximizes attention through SEO and can be integrated with your below-the-line marketing strategies to drive traffic to your site. Through support for all design formats and an advanced multimedia library, your site will create the interest and desire your products or services deserve. In order to close the loop and convert traffic into leads, Composite C1 provides you with the means to capture your visitor's information and feed this directly to your sales team or Customer Relationship Management system.
Tune Your Content
Enhancing your visitors experience is about providing the information that is relevant to them. Composite C1 makes it easy to quickly adjust the content on an ongoing basis and promote the information that is most interesting. It also allows you to syndicate external content or integrate information from other systems, based on authorization, to personalize the content.
The internet offers an enormous breadth of opportunities to expand your business. Composite C1 takes full advantage of conversational marketing concepts to provide rich user experiences and harness collective intelligence. It is the first CMS to be based on .NET 3.5, which gives access to technologies such as the Windows Workflow Foundation - opening up new ways to work more efficiently.
